Generation X

The Generation X segment is characterized by people who are born between 1965 and 1980. This generation values family first. They are balancing family, life and work and do not believe in sacrificing time, energy and relationships for advancement. They are highly educated, sceptical with almost everything and are questioning conventions.

Up to devices can be targeted within this segment

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This segment is also available in:
Denmark (- devices) Norway (- devices) United Kingdom (- devices)
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