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Demographic31

Age 18-24 Affinity based Demographic de - devices
Age 18-30 Affinity based Demographic de - devices
Age 18-40 Affinity based Demographic de - devices
Age 20-50 Affinity based Demographic de - devices
Age 25-34 Affinity based Demographic de - devices
Age 35-44 Affinity based Demographic de - devices
Age 41-99 Affinity based Demographic de - devices
Age 45-54 Affinity based Demographic de - devices
Age 51-99 Affinity based Demographic de - devices
Age 55-64 Affinity based Demographic de - devices
Age 65-120 Affinity based Demographic de - devices
College or University degree Affinity based Demographic de - devices
High School education Affinity based Demographic de - devices
Primary School education Affinity based Demographic de - devices
Technical Education Affinity based Demographic de - devices
University Preparatory education Affinity based Demographic de - devices
Employed Affinity based Demographic de - devices
Female Affinity based Demographic de - devices
Male Affinity based Demographic de - devices
Have Children Affinity based Demographic de - devices
Household Size of 1 Affinity based Demographic de - devices
Household Size of 2 Affinity based Demographic de - devices
Household Size of 3 Affinity based Demographic de - devices
Household Size of 4 Affinity based Demographic de - devices
Household Size of 5 Affinity based Demographic de - devices
High income Affinity based Demographic de - devices
Low income Affinity based Demographic de - devices
Medium income Affinity based Demographic de - devices
Retired Affinity based Demographic de - devices
Student Affinity based Demographic de - devices
Unemployed Affinity based Demographic de - devices

Generation5

Baby Boomers Generation de - devices
Generation X Generation de - devices
Generation Z Generation de - devices
Millennials Generation de - devices
The Silent Generation Generation de - devices

Geo Area3

Lives in rural areas Geo Area de - devices
Lives in suburban areas Geo Area de - devices
Lives in urban areas Geo Area de - devices

Ownership2

The House Owner Ownership de - devices
The Summerhouse Owner Ownership de - devices

Purchase Intent4

Intends to buy a new car Purchase Intent de - devices
Intends to buy a new mobile Purchase Intent de - devices
Intends to travel Purchase Intent de - devices
Intends to change TV Provider Purchase Intent de - devices

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